Funchal Is Changing — And There Are Two New Ways to Experience the City

16 February De 2026

Last week, we inaugurated two new hotels in Funchal. More than a milestone for us, it reflects a broader shift. Funchal is no longer seen only as a seasonal island destination — it is increasingly positioned as a year-round city break that combines urban life, ocean views, and nature.

For many years, Madeira was primarily associated with landscapes and relaxation. Today, Funchal offers something more dynamic. The city has gained cultural energy, new dining concepts, and a stronger urban identity that appeals to different types of travelers.

Traveler behavior has evolved as well. More people are planning a Funchal city break, considering longer stays in Madeira, and carefully researching where to stay in Funchal — particularly the best area to stay in Funchal depending on the experience they seek. It is no longer just about the best time to visit Madeira, but about how to experience the city with greater depth and context.

Funchal has become a destination where visitors choose to stay longer: balancing ocean views, historic streets, and everyday urban life.

It is within this context that the opening of two new hotels becomes meaningful.

THE EDITORY OCEAN WAY AJUDA FUNCHAL

The opening of The Editory Garden Carmo Funchal and The Editory Ocean Way Ajuda Funchal reflects two different ways to answer a common question: where to stay in Funchal?

One is integrated into the city center, ideal for travelers looking for hotels in Funchal city center and easy access to restaurants, culture, and daily life. The other is oriented toward the Atlantic, appealing to those searching for ocean view hotels in Madeira and a stronger connection to landscape.

The inauguration marked a celebratory moment, but also confirmed something larger: Funchal is evolving into a destination that supports both short city breaks and extended stays throughout the year.

Funchal is no longer just a place to visit — it is a city to live.